Continuous feedback and collaboration
Over the past years, Frank Koevoets has built up the door-to-door channel at KPN’s glass fiber department. His role as Theme Lead involved everything from getting people on board, to increasing conversion rates to a highly profitable state. Koevoets works meticulously. He must. He has hard KPIs, and manages 3 team members and several external agencies.
“We can’t let the agencies move about too much, we have to supervise them carefully. I need to be able to monitor and track all of our efforts.”
Koevoets: “I have 3 operational people in my team. Twice a week, they discuss results with the agencies. Every month we invite our agencies to meet and learn how we can improve collectively. I know that the agencies consider this collaboration intensive, but I believe that the most sustainable way of improving in the long run is by learning from each other’s successes ánd mistakes.”
When it comes down to numbers, Briggs+Walker’s location manager allows him to monitor shift conversions in real-time. Koevoets also receives a daily ‘result code’ that enables him to see how many addresses of the canvassed area have been visited.
Learn how to stay on top with Briggs+Walker’s Location Manager.