In today’s digital age, personal data is an incredibly important asset. Collecting, storing and sharing data is a major part of many businesses. This is especially true for companies that rely on Field Marketing software to manage their field sales, fundraising and marketing efforts. Field marketing software is used to manage, track, and analyse data related to customer interactions, marketing campaigns, and sales performance. As a result, it is essential that these systems are designed to protect the privacy and security of customer data.
The highest standard in data security and privacy protection
This is why we’re very happy to announce that Briggs+Walker received the ISO27701 certification on top of the ISO27001 certification. ISO 27701 is an international standard that provides guidelines for implementing and maintaining a privacy information management system within an organisation. With this certification we comply with the strict regulations of the General Data Protection Regulation (GDPR) and ISO data privacy requirements.
Why does ISO27701 certification matter?
With the rise of data breaches and privacy concerns, customers are becoming increasingly concerned about the security of their personal data. By obtaining ISO 27701 certification, a company shows that it is taking the necessary steps to protect personal data.
Data security and privacy protection
Our Field marketing software is used by organisations to schedule and manage data for running field- marketing, sales and fundraising campaigns. This data often includes personal information such as names, addresses, and email addresses, as well as financial information such as bank account information. If this information were to fall into the wrong hands, it could be used for fraudulent or malicious purposes, resulting in serious harm to individuals and businesses alike. Although Briggs+Walker is a data processor and not a controller, we make sure everything we do is focused on client data protection. As such, we are utmost committed to having the most robust security and privacy measures in place to protect this data.
Comply with all regulatory requirements
Furthermore with the ISO 27701 certification we meet the most strict regulatory requirements. Many countries have laws in place that require organisations to protect personal data and to disclose data breaches. Companies that fail to protect customer data can be held liable for any damages that result from the breach. This can include financial losses, as well as legal fees and penalties. Additionally, a data breach can result in damage to a company’s reputation, which can lead to a loss of customers and revenue. ISO 27701 provides a framework for compliance with these laws, and can help businesses within Field Sales, Marketing and Fundraising to avoid costly penalties for non-compliance.
Read more on our Data Security and Privacy Protection.